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Roku drops prices anticipating Google TV and others

Roku Streaming Set-top Box

Thanks to AVSforms for pic!

Roku, the little box that allows you to instantly stream tons of entertainment on your TV, has slashed its prices most likely in an attempt to stay competitive ahead of a deluge of internet video-to-TV products that are about to release.

Roku allows you to watch movies and TV shows on Netflix or Amazon Video On Demand, listen to Pandora or access your music library with MP3Tunes, catch the latest ballgame, and more without the need for a Home Theater PC (HTPC).  It’s the perfect device for the bedroom, office, or even kids room…anywhere that you might want to get away from having a full fledged HTPC setup.  In all reality this could include your main Home Theater if you’re not needing the flexibility and features that a HTPC / Windows Home Theater setup brings to the table…or rather, Living Room!

Roku comes in 3 flavors with pricing and features shown here (the SD shows “out of stock” but will go for $59.99):

Roku Models

With many Blu-ray players, consoles, and other devices already being able to provide the same features, less perhaps the wireless capabilities of the HD-XR model, it will be interesting to see how well Roku will hold it’s own in the near future as streaming media becomes more and more prevalent.  As mentioned on Mediabeat website, while “Roku has the early-bird advantage, a healthy variety of content channels from Netflix, Amazon, and Pandora, as well as sports partnerships with the NBA, MLB, and UFC. But with Google TV’s ambitious plans to completely redefine the way we watch television, Roku will certainly have to innovate if it wants to remain relevant.”

This is a very good point as it seems the entire world seems to be waiting to see how well Google TV will be accepted and how far they push the envelope.  Which…knowing Google, will be far!


[via MediaBeat and AVSforum]

About the Author

BillyPut simply, Tom (a.k.a Billy) loves technology! He’s been involved in the IT world since leaving the Navy in 1992 and has moved his way up to the top on the systems engineering side. After taking a short deviation into home automation, he’s never been able to shake his love for creating an environment of complete integration at home. If there is a way to make the various systems in his home more seamless (even if they weren’t originally meant to talk to each other) he’s up to the challenge of figuring out how to make it work!View all posts by Billy

  1. the Success Ladder
    the Success Ladder09-04-2010

    This is a very interesting point of view. Your blog is refreshing, but I wish one could find more content, though. I am looking forward to reading more from you. Keep up the good work. thanks.

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